Patient Engagement Manager
Patient Engagement Manager
Apply NowJob ID1601561Date posted10/03/2016LocationPfaeffikon, Zurich, Switzerland;
Reporting to the Head of Digital & Communications, the Patient Engagement Manager should:
Implement programs to support the journey of patients with IBD or multiple myeloma and ultimately work with the local health care system to improve treatments and/or the patient journey.
Develop and execute non-branded projects in cooperation with relevant IBD, oncology and primary care team members resulting in better and more efficient treatment outcomes helping Takeda to be seen as a key partner in the specialty space by Patient, Physicians and Nurses and therefore to strengthen Takeda’s competitive position.
Develop effective working relationships and work closely with internal stakeholders (Marketing, KAM-Team, Market Access, Public Relations, Supply Chain, Medical, Drug Safety and others) and external partners (Insurers, Support/Advocacy groups, physicians, pharmacists, nurses, vendors and legal) to understand the business requirements for delivery of optimal patient services for specialized therapeutic areas in the pharmaceutical markets.
Internal local ambassador, who helps to embed patient centric mind-set in our day-to-day work in the Swiss LOC.
Responsible for the planning, organization and implementation of non-branded IBD and MM specific projects including Engagement with Patient Associations, Patient Services, Disease Awareness Campaigns etc.
Monitors and maintains a high level of field intelligence to assess, evaluate, interpret and incorporate the currently available programs, as well as unmet needs and requests of internal and external stakeholders;
Mainly owns and manages the relationship with all relevant patient organizations in Switzerland (SPOC) in coordination with the BU.
Responsible to implement EUCAN related disease awareness / patient centric projects locally.
Provide input and propose project for the overall brand plan and individual KAM account plans which address specific patients’ needs (bringing in the patient and patient organization view);
Maintains open dialogue with internal stakeholders to share field intelligence regularly;
Work cross-functionally and with external vendors/suppliers to ensure flawless project execution: to develop program components, SOP’s, and to test, launch and evaluate and refine, as required, the initial program.
Support the brand and KAM teams in the implementation, follow-up and monitoring of completed projects at a local or regional level, and assess the added value for patients and health care providers;
Continue to monitor projects post-implementation to assess impact and fine tune as needed
Complete projects and post-mortem assessments within the target timeline and budget; Have full responsibility over the project budget and ensure local budgeting rules apply
As the Patient Engagement Manager will be solely responsible for the implementation of healthcare projects with continuous collaboration with the Marketing;
Establishes terms of reference and contributes to the development of Request for Proposal based on project team decisions to select vendor/suppliers including negotiating program and project contracts and agreements in accordance with corporate policies and local laws and regulations;
Be familiar, and comply, with all local laws and regulations in relation to programs initiated by the pharmaceutical industry, particularly but not limited to patient advocacy and patient support programs
Education, Experience, Knowledge and Skills:
Bachelor’s degree with relevant medical background preferred (e.g., science/nursing).
Proven experience in the pharmaceutical industry in communications, marketing and/or brand management (min. 5 years of experiences).
Proven experience in developing and /or executing patient engagement programs
Strong experiences in successfully managing several projects at the same time.
Be familiar, and comply, with all local laws and regulations in relation to programs initiated by the pharmaceutical industry, particularly but not limited to patient support programs
Ability to communicate ideas, medical data both verbally and written, in a persuasive and appropriate manner
Empathic personality but with a clear understanding of the pharma business.
Language capabilities – Fluent in German and high level of in business English. French language skills would be an asset.